Yesterday, after going to church I just can’t help but notice the overwhelming digital signage inside the train station and even inside the mall. I find it cool and interesting to watch rather than looking like daydreaming while waiting for the train. For me it’s very appealing and people are more drawn into looking at it rather than the plain traditional signage. Its in-tune with our time. And guess what some advertisers even got itself into the outdoors. I find another one in line with some billboards. Pretty techie I wonder how much it cost the advertiser. But I think they got some really good investment and they will get their money’s worth.
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